Hyundai PH Announces Elantra Cup series, expanded support for local motorsports
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December 10,2013
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During the awarding ceremony for the Hyundai Lateral Drift Pro-Am Championship Series 2013 , Hyundai Asia Resources, Inc. (HARI) CEO Ma. Fe Perez-Agudo also announced its first one-make race series for its Elantra sedan. She added that HARI looks forward to an even more “high-energy” Season 9 of the Hyundai Lateral Drift Series as well as a surprise announcement of Hyundai’s participation in a new one-make race dubbed as the “Hyundai Elantra Cup” with the objective of driving greater awareness and creating a bigger fan base for local motorsports. The Elantra was the recipient of the prestigious 2011-2012 Car of the Year – Philippines. With its network of 41 dealers nationwide, HARI is ranked the third largest automotive brand in the country.
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