Isuzu Philippines introduces new president

April 28,2015
isuzu-turnover

Nobuo Izumina outgoing Isuzu Philippines president, hands the reins over to Hajime Koso.

Isuzu Philippines Corporation (IPC) has officially introduced a new company president on April 27 at the Solaire Resorts and Casino in Pasay City. Mr. Hajime Koso will replace Nobuo Izumina as IPC’s president, who will be assigned as the Director of Isuzu Body Corporation, an affiliate of Isuzu Motors Limited (IML). Mr. Koso, 57 years old, has been working for IML for 35 years handling mostly sales and overseas operations.

 

A native of Okayama, Japan, Koso was most recently the president of Isuzu Motors Kyusyu Limited. He joined IML’s Domestic Sales Department in 1980 after receiving a degree in Social Sciences and Applied Economic in Hosei University in Tokyo.

 

In 1999, he was assigned Vice President for Logistics and Export of Isuzu Motors America. Four years later in 2003, Koso became IML’s General Manager for ASEAN Sales; then General Manager for North and South Americas Division in 2008 before assuming the same position for China and the ASEAN Division in 2009. Finally, in 2010, he was assigned Vice President of Isuzu Astra Motor Indonesia.

 

“The Philippine automotive industry is slowly setting up its pace. In the past two years, the country’s record for automotive sales has seen a significant growth which is probably due to the overall growth of the economy,” said Mr. Koso. “My previous assignment in Indonesia made me aware of the ASEAN market, the Philippines will be a challenging task but I think it will be worthwhile.”

 

Mr. Koso is confident to carry on the accomplishments of Mr. Izumina, which includes a record high of 14,134 units sold in 2014, maintaining the number one position of the Isuzu N-Series trucks in the light-duty category, the introduction of the much awaited Isuzu D-MAX and Isuzu mu-X and the 100,000 production units and sales of its best-selling Isuzu Crosswind.

 

“In this competitive market, we need to constantly keep up or get left behind. Isuzu has always been ready for what’s to come – and for us to reap the benefits of this healthy economy, we vow to continue providing new and exciting products that will surely satisfy the consumers’ needs” said Mr. Koso.

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