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Photos by Charles E. Buban A thick plume of dust hung over our SUVs as we flew about Busuanga Island’s bumpy, gravely dirt road. Visibility sometimes dropped to near zero so the…
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A sports utility vehicle (SUV) caught fire along the northbound lane of Edsa-Quezon Avenue on Tuesday evening. It was reportedly an Isuzu MU-X. In an online advisory, the Metro Manila Development Authority (MMDA) said the incident near…
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SLIPPING behind the wheels of both the mu-X and the D-Max at Isuzu’s Gateway City complex in Thailand (150 kilometers east of Bangkok) a few weeks ago brought a sense of déjà vu. The exterior as well…
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FOR OVER a decade, the 4JJ1-TC Isuzu Philippines’ 3- liter common rail direct injection, turbocharged diesel engine, powered the company’s top-of-the-line models. Being the epitome of power, reliability and fuel efficiency, this 144-horsepower (maximum torque at 294…
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SALES of Isuzu Philippines Corp. (IPC) in the first nine months of the year jumped 70 percent, compared with the same period in 2014, due to the outstanding performance posted by its SUV model. Based on the…
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MANILA, Philippines–Isuzu Philippines Corp. continued to chalk up a strong sales performance last month as it set a new monthly record of 1,813 units in February, driven largely by the rising demand for its “big boys.” This…
Forget the Ferraris, Lamborghinis and Maseratis. Here are three motor vehicles, launched this year, that I picked for their practicality and/or fun-to-drive element, not for the elitist glamor that comes with owning an astronomically priced luxury super…
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DESPITE the more aggressive stance of its competitors in rolling out newly upgraded models in the market, Isuzu Philippines Corp. (IPC) remained undaunted throughout this year. Instead, it stayed on top of its game, having earned a…
When Isuzu Philippines launched the mu-X last September, the emphasis was on the family-friendly features by presenting the Kramer family as its brand ambassador. Doug Kramer drove a shiny new unit onstage with his attractive wife and…
