Maserati is aiming to raise its profile in the United States. After its first Superbowl ad, the Italian sports car maker is next getting exposure from another great American tradition, Sports Illustrated’s Swimsuit edition. Called “Beyond the Swimsuit,” it features Heidi Klum with cars like the Maserati Quattroporte Emernegildo Zegna Limited Edition, the Ghibli and the GranTurismo-based race car.
“I had a great time driving the new Maseratis for their new campaign shot by Francesco Carrizoni,” said Heidi Klum. The feature will be included in the magazine’s 50th anniversary issue.
Shot by Italian Master Photographer, Francesco Carrozzini, the 7-page pictorial piece “Beyond the Swimsuit” brings together ‘day in the life’ scenes that befit one of the world’s most famous women, Heidi Klum, the Hollywood star with the glamorous Quattroporte Zegna Limited Edition, the business woman with the Ghibli S Q4, and thrill-seeker with GranTurismo MC Stradale Trofeo Race Car.
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