MIAS celebrates 10 years of world-class auto shows with biggest ever display

The Manila International Auto Show (MIAS) celebrates its 10^th year of world-class auto shows in high style. MIAS 2014, which will run on April 3 to 6 at the World Trade Center and Philippine Trade Training Center, returns with an expanded tent area, new brands, and more indoor and outdoor activities. The annual auto show will once again be a thrilling experience for car buyers and enthusiasts alike.

This year, Ford will highlight the Ecosport B-segment SUV. The Ecosport will be officially available for reservations by MIAS opening day. Subaru will be launching its new powerful flagship sport sedans, the WRX and STI. Guinness World Record holder Russ Swift will be putting the WRX and STI through their paces for the first time in Asia. Tata Motors will be officially introduced to the public at MIAS, with an expansive lineup of passenger cars and utility vehicles. The Indian brand is a market leader in its home country and owns several world-class marques like Jaguar and Land Rover. Volkswagen will bring back nostalgia with the Beetle. The Bug is now a thoroughly modern and enjoyable car, and it returns to the limelight as Volkswagen’s most iconic vehicle.

Kia will be showcasing the Soul cube-shaped urban hatchback. This time, the Soul will be powered by a common-rail turbodiesel engine. For the first time, Rolls-Royce and its magnificent Wraith motor car will be available for public view. Peugeot goes sporty with its compact 208 GTi. CATS Motors will showcase the Jeep Cherokee SUV, trail-rated for heavy offroad duty, just like its brand siblings. Volvo will have its new 2014 models, including the V40 Cross Country crossover. Mitsubishi will display its  lineup of industry-leading vehicles. The Chinese contingent will feature value-loaded cars from BYD, Chery, Foton, and JMC. Autohub will feature new cars like the Grand Santa Fe and all-new Nissan Altima.

Other main hall exhibitors will be Petron, Seaoil, Yokohama, V-Kool, Rota wheels, Pirelli, Tuason Racing School, Maxxis Tires, Mickey Thompson tires, Motul lubricants, and Top Gear Philippines.

BPI Family Auto Loans will be the official auto loans partner of MIAS 2014, and the country’s leading provider will once again hold its Auto Madness event at the auto show.

Motorcyles will be well-represented at MIAS, with the Motorcyle Development Porgram Participants Association (MDPPA) in full force. Members Honda, Kawasaki, Kymco, Suzuki, and Yamaha. Premium bike brands Harley-Davidson and BMW Motorrad will likewise be on display.