Some of the world’s most premium, exclusive and coveted automobile brands–Porsche, Audi, Lamborghini and Bentley–recently announced the appointment of new general sales managers in the Philippines.
The move is expected to reinvigorate and further drive local sales effort for a growing number of owners.
Porsche champions Intelligent Performance
Fresh from a triumphant stint at the world-famous Le Mans endurance race, Porsche registers as a large blip on the desirability radar these days.
That makes the new general sales manager of Porsche Philippines, David Gomez, a very happy man, indeed.
“It certainly contributes to Porsche’s proud racing heritage of more than 30,000 race wins to date. The DNA of a true sports car is embedded in each and every Porsche car,” he said.
“The power, efficiency, and everyday usability are reasons why I love this brand so much. In addition, JD Power recently ranked Porsche as the No. 1 brand for the 11th time in succession. There is no substitute,” he added.
As for customers, Gomez promised to continue treating each “like family,” giving them “utmost importance and personalized service.”
Audi promotes Vorsprung durch Technik
Heading the sales effort of Audi Philippines is Paolo Brambilla, who maintained that the Ingolstadt, Germany-based brand is a “perfect choice” for Filipinos as it is a showcase of technology.
“To survive in an ever-growing vehicle market, a brand has to be aggressive and stylish,” he said. “Filipinos have already been exposed to the premium brands and have experienced for themselves the handling, comfort and dynamism of European vehicles. I predict aggressive growth for this segment.”
Lamborghini’s cutting-edge vision
It’s hard to argue with Enrique Jarlego II, who opined that owning a Lamborghini is a “statement.” The Italian supercar maker has been turning heads, adorning posters, appearing in movies, and winning races during the intervening years since its founding in 1963.
Jarlego, now Lamborghini Philippines general sales manager, declared: “Lamborghini is an extraordinary brand guided by its principle to be visionary, cutting edge and pure. Most wealthy Filipinos appreciate an elevated lifestyle. Owning a Lamborghini embodies that lifestyle.”
Bentley’s bespoke luxury and sterling performance
Meanwhile, the bespoke luxury and sterling performance of Bentley’s ultra-premium stable of cars now has a lead prime mover in Rommel Corcuera.
The Bentley Philippines general sales manager asserted that as the Crewe, England-based carmaker serves only the most exclusive of segments, “We should exert much more effort to create our own market,” underscoring that it’s also all about “factual selling.”
A Bentley’s craftsmanship is incomparable, he said. “Like Filipinos, Bentleys are full of expertise, passion and pride.”
Truly, the already fast and furious stable of brands in PGA Cars now appear poised to fly off the showrooms in an equal rate of pace.
For more information, call 7270381 to 85 or visit PGA Cars at 201 Edsa, Mandaluyong City.
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