Driven by continued strength in demand for the popular Ranger and EcoSport models, Ford Philippines announced July retail sales of 1,705 units, boosting its year-to-date performance by 15 percent to 12,132 units.
“We’re pleased that our momentum continued through July as Filipinos show their confidence in the Ford brand and appreciation for the way our global Ford vehicles, particularly the Ranger and the EcoSport, are meeting their lifestyle and transportation needs,” said Kay Hart, managing director of Ford Philippines.
The Ranger has remained the country’s best-selling pickup truck this year, with July retail sales delivering 557 units and bringing its year-to-date performance up 24 percent to 4,884 units.
This month, Ford will unveil its new tough and smart Ford Ranger, setting a new benchmark in the pickup truck segment with an uncompromised blend of robust capability, craftsmanship and advanced technology.
Featuring a new front-end look, a stylish and functional new interior, and a host of safety technologies and smart features, the new Ranger builds upon a reputation of capability, innovation and comfort that has helped it stand apart from traditional pickup trucks.
The popular EcoSport achieved record sales in July with retail sales rising 59 percent to 833 units, delivering its best month ever since being launched here last year. Year-to-date sales of the compact SUV now total 4,966 units.
The sporty Fiesta contributed to the July performance, with sales increasing 10 percent to 153 units, helping drive its year-to-date sales to 867 units.
Ford is also set to start retail sales of the all-new Everest in the first week of September. Arguably one of the automaker’s widely popular SUVs, the all-new Everest marks a bold new direction for Ford in the mid-size SUV segment.
The seven-seater SUV blends strength, smart features and style to bring consumers a tough and versatile SUV with true offroad capability.
The all-new Ford Everest comes in five variants and deliveries will begin in September with the following price points: 2.2-liter 4×2 Ambiente MT at P1.339 million, 2.2-liter 4×2 Ambiente AT at P1.399 million, 2.2-liter 4×2 Trend AT at P1.539 million, 2.2-liter 4×2 Titanium AT at P1.639 million, and 3.2-liter 4×4 Titanium AT at P1.899 million.
Ford is also offering an optional Premium Package to the 3.2-liter 4X4 Everest Titanium for an additional P100,000.
This month, Ford will also celebrate the 20th anniversary and the reopening of its Ford Edsa dealership, the first Ford dealership to open in the country.
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