Ayala announces plans to build KTM bikes in PH

By Alvin Uy April 15,2016

KTM bikesDuring its annual stockholders’ meeting, Ayala Corporation Chairman and CEO Jaime Augusto Zobel de Ayala announced the group’s five-year plan to increase its net income to P50B. Dubbed “Ayala 2020”, the plan also seeks to improve shareholder return on common equity to 15%; expand equity earnings contribution of businesses outside its four largest business units to 20%; and increase the group’s presence in Southeast Asia to 10% of equity earnings by 2020.

According to Zobel, “Amidst the upcoming political changes, we remain optimistic about the overall environment in the Philippines. Overall, our current businesses have a clear and sustainable growth path in the coming years that we envision will perform above nominal GDP growth. As part of our 2020 plan, we are upbeat about our investments in new platforms, specifically along three clusters: power and transport infrastructure, healthcare and education, and automotive and manufacturing.”

At the same stockholder’s meeting, Ayala also announced a joint venture with KTM AG, a leading global motorcycle manufacturer, to both serve as the exclusive local distributor of KTM products and to manufacture motorcycles for the Philippines and for export to China and Southeast Asian countries. The Austria-based KTM Group builds and markets a wide range of award-winning off-road and street motorcycles. KTM Chief Executive Officer Stefan Pierer stated, “We are delighted to have found a strong and capable Asian partner in the Ayala group, one of the leading conglomerates in the Philippines, a country we view as a key platform for achieving our global growth strategy. Ayala’s capabilities in manufacturing, distributorship and dealership, as well as its regional expertise and excellent reputation, make them the ideal strategic partner for our READY TO RACE aspirations. We look forward to a long and fruitful relationship and plan to rapidly grow KTM and its brands across Asia.”

ktm-company_headerFor his part, Ayala Corporation President and COO Fernando Zobel de Ayala commented, “We are very excited to introduce KTM and its lineup of outstanding performance motorcycles to the Philippines. For decades, KTM has been at the forefront of motorcycle engineering and technology, building vehicles that are “Ready to Race”. This venture will enhance our existing offerings under our automotive group and allow us to serve more of the country’s growing mobility needs.” 

The new business will be housed under the Ayala Automotive unit, with production being subcontracted to IMI. “This partnership is the first of many investments as we ramp up our manufacturing portfolio. Over the years, we have built a long track record of excellence in manufacturing and engineering. We believe that manufacturing should be a critical component for the country’s growth moving forward, providing thousands of jobs, creating numerous ancillary business opportunities, and helping drive inclusive growth for the Philippines,” said Jaime Augusto Zobel de Ayala, Chairman and CEO of Ayala Corporation. 

With over Euro 1 billion in annual turnover, KTM is Europe’s biggest motorcycle manufacturer, with a 9.6% market share in Europe and a 6.0% share in the US.  The KTM Group successfully markets products that were developed with a great deal of craftsmanship. With a long history and strong interest in motorsport, it constantly strives to develop its overall product range and to increase competitiveness and penetration into global markets. We do this by identifying developing trends and defining new ones. Innovation and the highest development standards are crucial to achieving this vision.

KTM engages in the development, production, and distribution of motorized vehicles for recreational purposes (power sports), in particular under the KTM and Husqvarna brands, and holds stakes and entities engaging in the development, production and distribution of such equipment. As of December 31, 2015, the KTM group includes 39 subsidiaries, located in Austria, the United States, Japan, South Africa, Mexico and India and in various other countries of Europe and Asia.

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