Porsche Museum opens “70 Years Porsche Sportscar” with a special exhibition


The Porsche Museum in Stuttgart, Germany opened its doors to a very special and well-curated exhibit dubbed as the “70 years of the Porsche sports car” special exhibition together with invited guests last June 8th. Present at the ceremony were the Minister President of the state of Baden-Württemberg, Winfried Kretschmann, the Lord Mayor of Stuttgart, Fritz Kuhn, Parliamentary State Secretary at the Federal Ministry of Transport and Digital Infrastructure, Steffen Bilger, as well as numerous representatives from the fields of politics, business and community. Dr. Wolfgang Porsche, Chairman of the Supervisory Board of Porsche AG, Oliver Blume, Chairman of the Executive Board of Porsche AG and Uwe Hück, Deputy Chairman of the Supervisory Board of Porsche AG.

Looking back together on the birth of the Porsche brand, on June 8th, 1948, the Porsche 356 “No. 1” Roadster received its general operating permit, marking the birthdate of the Porsche Sports Car. Since then, the name Porsche became synonymous to automotive innovation, design and functionality.

The exhibit allowed Porsche to present numerous stories and milestones through which the company has decisively shaped and driven the development of sports cars from 1948 to this day. Its aim is to highlight outstanding Porsche developments over the past seven decades. With more than 75 exhibits starting from the legendary air-cooled engine powered Porsche 356 “No. 1” Roadster that greets everyone in the entrance hallway to the purely electric Porsche Mission E gives visitors a vast panoramic display of its timeline of its heritage and insights into the past and future of the brand.

“With this exhibition celebrating the anniversary of our brand, we are breaking completely new ground”, Achim Stejskal, Director of the Porsche Museum, points out. “For the first time, we have completely redesigned our entire exhibition area, which covers more than 5,600 square meters”.

The exhibit stuck to its theme as the “origin of the sports car”, with the exhibit of its 70-year-old 356 “No. 1” Roadster being the first thing that visitors see at the exhibition. This unique vehicle makes Porsche one of the few automobile manufacturers in the world to have the original first vehicle ever built by a car manufacturer that it still has in its possession.

Throughout its history, Porsche has always been deeply involved in motorsports. It has developed and tested new technologies in racing cars that would go on to become legends. With this principle of shaping “the future of the sports car”, Porsche introduces the Mission E, a concept car developed as the first purely electrically powered Porsche, drawing on the experiences gained from the Le Mans-winning 919 Hybrid.

According to Porsche, the exhibition’s unique appeal is created by combining Porsche through the eras with the company’s cultural values – pioneering spirit, passion, sportiness and family. The exhibition also places particular emphasis on the employees, racing drivers and friends of Porsche that have made the company the force it is today. Without the legendary passion of Porsche’s employees and the enthusiasm of the Porsche community across the world, such a success story would be unthinkable for the sports car manufacturer.

The “70 years of the Porsche sports car” special exhibition will be on going until January 6, 2019. The Porsche Museum is open from Tuesday to Sunday, from 9 am to 6 pm. For more information, visit https://www.porsche.com/museum/en

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