Ferrari caps brand exhibit at its Fiorano Circuit
AT THE end of the monthlong Universo Ferrari event, more than 14,000
visitors were able to experience the many facets of the marque — from Ferrari classics to the latest cars, and motor sports activities to the Gran Turismo events — at an exhibition venue erected at the Fiorano Circuit, located just a few steps away from the company’s headquarters.
The carmaker said Universo Ferrari gathered all the Prancing Horse’s activities in September, including the world premieres of the Ferrari F8 Spyder and the 812 GTS. The event’s venue housed the three Formula 1 trophies won by Scuderia Ferrari while Universo Ferrari was happening.
Ferrari said its event was a journey through the challenges set by company founder Enzo Ferrari — chief among which is to succeed on the track, as well as in the automotive industry. Visitors were able to discover that Ferrari’s constant commitment to innovation represents a heritage of more than 70 years, according to the carmaker.
It noted Universo Ferrari started with a homage to Scuderia Ferrari’s 90th anniversary and to the 250 GTO displayed at the venue. The exhibition also included activities like the Corse Clienti, Competizioni GT and the Cavalcades. Test drives of the Ferrari Monza SP1 and SP2 were also made available to special clients.
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