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Mercedes-Benz is taking a new approach to marketing communications with its new campaign “Grow Up.” The most extensive content creation in the history of the brand has been realized for the five models of the compact-car family.
The new Porsche Panamera reconciles two contrasting characteristics more than ever before: the performance of a genuine sports car and the comfort of a luxury saloon. It is a Gran Turismo that has been rethought and realigned.
For the first time in its 10-year history, Singapore GP is offering an experience like no other: the Mercedes-AMG Petronas Motorsport Experience.
Mitsubishi Motors Corporation (MMC) held the world premiere of its next generation MPV at the 25th Gaikindo Indonesia International Auto Show in Jakarta, Indonesia, with the all-new Xpander—a name reflecting MMC’s ambition to expand the customer’s motoring experience, and to make it more fulfilling, more enjoyable.
With the win of Audi R8 LMS (GT3) driven by Jules Gounon, Christopher Haase, and Markus Winkelhock, the Ingolstadt-headquartered carmaker has now amassed 44 points in the manufacturers’ standings, while Haase leads the drivers’ standings.
CELEBRATING two decades of success in the business is not easy. The learnings, perseverance, and challenges, are some of the fundamentals on how to achieve sustainable growth in the company.
The new MINI Countryman arouses the spirit of discover
Lewis Hamilton kicked off his home race weekend by skipping an F1 fan event in London Wednesday, and, understandably got flak over his non-apperance. Fans / haters were quick to bash Lewis for being selfish. But Hamilton defended his action by stating that he just wanted to focus on the job at hand–that is, winning […]
Fresh from its third consecutive Le Mans victory, Porsche managed to pull off a hat trick in the 6-hour race at Nürburgring.
The 2017 Motul TT Assen GP drew 105,000 fans into the oldest track in the MotoGP calendar. “The Cathedral” has hosted a race since 1955, and based on the attendance of the last few years, will continue hosting the MotoGP fraternity for a few more. As the lights went out to start the race, it […]