sharapova

Grand Slam champion Noami Osaka joins Nissan as brand ambassador

Just days after her first Grand Slam championship, Nissan named 20-year-old tennis player Naomi Osaka its newest brand ambassador. The announcement was made at Nissan’s Global Headquarters in Yokohama, marking one of Osaka’s first appearances in Japan…

Length of tennis ban is key in Sharapova’s brand value

LONDON — So far, Maria Sharapova’s attempts to limit the damage from her doping revelation have been well-judged, branding and crisis managers say. But whether she can hold onto her financial and sporting clout will ultimately depend…