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Some people remember SsangYong as the Korean brand that formed an alliance with Mercedes-Benz and produced the popular midsize SUV Musso in 1993 using Benz technology.
Ssangyong has launched the 2017 Korando SUV at the Geneva International Motor Show. The car sports a new-look front aspect, which has been redesigned to maximise the car’s robust character with a distinctive new shoulder-wing grille and headlight treatment, while safety has also been improved with the addition of a front view camera- a first […]
Ssangyong has revealed its XAVL concept at the Geneval International Motor Show. The SsangYong XAVL concept – eXciting Authentic Vehicle Long – is based on the product development philosophy of Robust, Specialty and Premium. XAVL presents a tough, masculine looking and authentic SUV concept that blends advanced convenience and practicality with a user-friendly interface, and […]
Over 20 years ago, three Korean automobile brands broke in to the Philippine market aiming for a sizeable chunk of it. As a cheaper alternative to Japanese cars, the two bigger brands managed to achieve considerable success, thanks in part to niches in the market that had to be filled. But quality issues caught up with that success, that their progress in general, stagnated.
After a long absence from the Philippine automotive industry, Korean auto brand SsangYong has returned, and is looking like it spent the time really well to prepare for its major comeback.
The timing may just be right the second time around. The South Korean-made SsangYong brand has reentered the Philippine market, this time as a sister entity to Berjaya Auto Philippines, the exclusive distributor of Japanese brand Mazda in the Philippines.
THE AUTOMOTIVE market is sizzling hot, if the crowd at the Manila International Auto Show (MIAS) is an accurate gauge. More than 110,000 visitors trooped to the World Trade Center complex over the four days of the auto show to see the latest and greatest offerings from some of the country’s car manufacturers and distributors. […]
The fourth largest South Korean automotive manufacturer reenters the Philippines market under the supervision of an all-new distributor – SsangYong Berjaya Motor Philippines. SsangYong Philippines unveiled its all-new product lineup to the public today at the 2016 Manila International Auto Show. Featuring three new products that highlight SsangYong’s rich utility vehicle manufacturing heritage, the […]
SsangYong Motor Company unveiled a possible future midsize SUV to the international media at the Geneva Motor Show in Switzerland. “By launching the Tivoli B-segment crossover in 2015, SsangYong clearly demonstrated its ability to design, manufacture and sell a contemporary car that absolutely addresses customer demand; it is already our most successful new car launch, and […]
Korean auto brand Ssangyong has announced its return to the Philippine market, under Malaysian-owned Berjaya Group. The brand is set to officially launch its Korando and Tivoli SUVs and Rodius MPV in the next few weeks. The new distributor Ssangyong Berjaya Motor Philippines has announced that Francis Lee, an Executive Director of Berjaya Group of […]