The new Toyota Corolla Altis was launched the other day. What does this mean to the country? In many ways, nothing new. In other ways, something game-changing. The Philippines is a Toyota country. It’s also a very…
The year was 1966, when Toyota introduced the Corolla model (known in Japan as the Toyota Karora). In less than a decade, it became the best selling car worldwide in 1974, and in 1997, it surpassed the…
EXACTLY a decade after Toyota Motor Philippines (TMP) introduced the second-generation Toyota Prius (some consider the original Prius as “gen zero”), the company now brings out the hybrid-powered version of a mainstream nameplate. Launched on Monday were…
Do you remember a time when the launch of a new Toyota Corolla was the biggest automotive event of the year? Memorably, the introduction of the 1988 sixth-generation Corolla GL (as it was known here), marked the…
