Bylines Charles Buban

Isuzu sings a happy tune for mu-X

ISUZU Philippines Corp. (IPC) could sing “Happy Days Are Here Again” to celebrate the company’s resurgence late this year. Executives at IPC are reporting that they are having trouble keeping up with demand for their newly launched…

Mirage guns for the 1,450 km to a full tank feat

Drive 1,450 kilometers from Laoag in Ilocos Norte to General Santos City in South Cotabato with one full tank of gasoline. This will be the mission of the drivers of three Mitsubishi Mirage (stock) models—manual G4, continuously variable…

Toyota surpasses last year’s output with still 2 months left

With still two selling months remaining, Toyota Motor Philippines (TMP) has already sold 86,794 units, surpassing what the company achieved for the whole of 2013.…

Ford on course for all-time record annual sales

Judging from what Ford Philippines has achieved in the first three quarters of the year, the company’s fourth-quarter performance is shaping up to be an impressive one.…

Isuzu strengthens Cebu presence

With the conclusion of World on Wheels event last week in Cebu, Isuzu Philippines Inc. (IPC) has formally brought to the island province its newly launched mu-X SUV as well as an array of updated models meant…

Mazda PH zooms to a record quarter sales output

With the 355 units sold in September combining with the 607 units sold in July and September, Mazda Philippines—under the management of Berjaya Auto Philippines (BAP)—recently announced that it achieved its best sales quarter, a record for…

Ranger Wildtrak: Right ride for the job

Back in 1985, nothing was cooler than owning a pickup truck, especially the black Toyota SR5 4x4 that Marty McFly deeply coveted in the beloved film classic “Back to the Future.” It was the one ride that…

Chevrolet Motorama to showcase year’s hottest, fastest cars

During the unprecedented era of affluence, technological growth and leisure, American industrial giant General Motors launched in 1949 the Motorama, an extravaganza of epic proportions that featured new and upcoming cars, as well as cars that represented…

Isuzu takes new, much better direction with mu-X

It’s been nine years since we first welcomed the Alterra, Isuzu’s venerable SUV loved for the ample passenger room (and a huge cargo area that is 5 meters long) and its class-leading entertainment system package, as well…

After PIMS, Campi sets sights on spurring industry growth

MANILA, Philippines–After the successful conclusion of the four-day 5th Philippine International Motor Show (PIMS) last Sunday, the Chamber of Automotive Manufacturers of the Philippines Inc. (Campi) is now setting its sights on working with the government—particularly the…

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